Archives For user habits

Lo scorso 17 aprile si è tenuto il convegno Netcomm Digital Fashion & Design – per la precisione “User Experience, Fulfillment e Customer Care per le aziende della Moda e del Design”. Tra i vari dati interessanti UPS ha rilasciato questa simpatica infografica su comportamenti e desideri degli online shopper italiani, che ribadisce una volta di più la necessità di un approccio multi-screen – oggi diciamo omni-channel – al commercio elettronico, o meglio ancora al commercio tout court.

UPS comScore  Comportamenti Online Shopper Italia Infografica

“What really matters is what you like, not what you are like… Books, records, films – these things matter. Call me shallow but its the truth.” – John Cusack in “High Fidelity”

[Poi l’articolo parla di “The psychographic profile that every Facebook user creates for him/herself provides a data rich opportunity for marketers. Socialtyze went through our database and pulled a representative sample on what the elusive Millennial (defined here as 25-34 year olds) group has listed as an “Interest” on Facebook].

via Millennials and Facebook | Social Media Today.

Millennials and Facebook: You Are What You Like